Johnny Kelly directed the brand-new short, but super cute stop motion animated title sequence for one of Holland’s longest running youth TV shows “Het Klokhuis” (The Apple Core). The models used for the animation were built using the latest 3D printing technology.
A rebrand of the show was arguably long overdue, as the previous animated ident had lasted for over a decade.
“Het Klokhuis has been running for over 25 years in the Netherlands and
is very fondly remembered, as most people grew up watching the program,” Johnny says. “I told one Dutch person I met that I was working on the programme and his stern parting words were: “Don’t mess it up”.
The apple shells were created using 3D rapid prototyping technology (to maintain the logo shape) and this was the framework used to build up each apple. A variety of different materials were then used to portray each apple experiment, including stone, clay, rubber, clockwork machinery and many more.
The animation was almost entirely done on set and in-camera, working with a pair of animators at London’s Clapham Road Studios.
The title sequence was commissioned by advertising agency KesselsKramer, produced by Nexus Productions, and was made in collaboration with model maker / sculptor Jethro Haynes.
Year of production
About Johnny Kelly
Johnny Kelly is an illustrator, animator and director from Dublin, Ireland. He graduated from the Dublin Institute of Technology where he earned a degree in graphic design. Kelly worked for a number of years in both Dublin and London in addition to pursuing his illustration work.
3D printed model design
Ben Cowell, Matt Clark
Matthew Cooper, Tine Kluth
Director of Photography
FC Walvisch Amsterdam
Christopher O’Reilly & Charlotte Bavasso
Clapham Road Studios