Kyle Cooper designed this title sequence for Wimbledon - a romantic comedy - back in 2004. Not his most spectacular work, not the most discussed, yet it is a very clever, entertaining, and, dare we say, perfectly executed title sequence.

Wimbledon was one of the main titles Cooper showed at his 2009 Flux/Forget the Film, Watch the Titles presentation at The Hammer Museum in L.A. “It doesn't always have to be about blood and eyeballs,” Cooper noted casually, as he introduced the main title.

With Wimbledon, Cooper effectively establishes the right mood for the movie and captures the audience's attention in the first few seconds with nothing more than the sound of a tennis racket hitting a ball and a clever play with images, credits and timing. By following the consecutive order of the credits, positioned strategically on the far right and far left sides of the screen, the viewing direction of the audience in the movie theater mimicks that of the spectators of a tennis match tracking the motion of the ball across the tennis court. This effect is re-enforced by the rhythmic sequence of still images of spectators that follow. Interesting and entertaining at the same time, this is the perfect opener for this romantic comedy.

Main title designer Kyle Cooper has been credited as the man who single-handedly revitalized the main title sequence as an art form. His groundbreaking title sequence for Se7en (1995) changed the way we look and think about title design today and is arguably the most imitated main title ever made. The Se7en title sequence was hailed by New York Times Magazine as “One of the most important design innovations of the 1990s”.

more about Kyle Cooper

Full credits

Title design/director
Kyle Cooper/Prologue Films

Design
John Bunker

Editor
Lauren Giordano

Production Companies
Working Title Films

Presented by
Universal Pictures, StudioCanal

Links

comment on this title

Comments (3):

24 Jun 09 • by: Jorrit

Hahaha, brilliant!

29 Jun 09 • by: twn

That was funny

21 Dec 09 • by: Juan Carlos Ortega

Mis humildes felicitaciones,Kile es un gran artista y diseñador de títulos de películas.

Your comment

All fields are required. Your email address is used for verification only (we won't spam you).

name:
email:
message:
code:	reload (case sensitive)